Stretching Business in Yahoo! Koprol (Monday, April 11, 2011 10:50 pm)

Stretching Business in Yahoo! Koprol (Monday, April 11, 2011 10:50 pm)

Last February, Yahoo launched its newest features Koprol, Koprol for Business. This feature is for entrepreneurs who want to promote or market their business products, both goods and services. 

Where there are people, of course there is also a business opportunity. So, social media inevitably become a campaign event. From online stores Multiply, tag merchandise up to the marketing campaign in networking Twitter. 

In Koprol, the needs of business owners was facilitated by the features Koprol for Business earlier. At the launch of this feature, in February, a number of business owners are welcome to try out the facilities. Three of them we choose to write about here: Rockto, Sophie Paris, and Coeba'in Cafe. 

Rockto is a recommendation site where people share various things interesting. The site launched in July 2010 was achieved increasing the number of visitors ever since to promote its content in Koprol business features. 

"Our traffic increased quite significantly. Brand we also started well-known," said Ilham Syafrialdi, Chief Business Development Officer Rockto, in talks with Yahoo Indonesia, last weekend. 

Rockto promoting various sites are booming every day in Koprol. Through such promotion, Koprol other users to know information about what is the trend in the day. "Not necessarily the news. We put in Koprol what was busy that day," he explained. 

From the line of fashion, brands that penetrate Koprol is Sophie Paris. "This problem of long-term strategy," said Sophie Paris Social Media Manager, Pierre Boiton. To be able to interact with the fashionista virtual world, they opened the account in Koprol, since May 2010. 

"Features in Koprol allows people to connect online and offline. It is interesting," said Pierre. Relations offline it happen for example when coffee ground various communities that have been formed in Koprol. 

Furthermore, Pierre also take advantage of base location via the interaction with the user who checked in at the location of outlets Sophie Paris is located. "We're in some malls like Plaza Semanggi and Tamini Square," he pointed out. 

Cross the island, we met Eka Supriadi, Marketing Manager Coeba'in Cafe. It is a culinary workshops as well as hanging out in the city of Samarinda, East Kalimantan. Rather, it is located in Jalan Alaya. They tested the feature in Koprol business since February 2011. 

According to Eka, after joining, he felt the increasing number of visitors. "On the night of the week, since follow-up Yahoo! Koprol business, our visitors crowded at all. Even so often overwhelmed serve visitors who exploded," he said. 

What tips to increase the number of visitors? "Our place is so often used to show kopdar. We are diligent in making event," said Eka. 

Well, if you have a business, from small to large, round determination to try out features in Koprol business. Yuk!